Simon Cattell

Packaging is the 6th element

The 5P’s of effective marketing is a tried and tested and much used method for getting products out …

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Affordable gift packaging

Meeting customer expectations is a challenge every business faces and it is no different in the world of …

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The importance of packaging in the marketing mixDie Bedeutung der Verpackung im marketing-mixL’importance de l’emballage dans le marketing mix

As packaging is our passion we read and follow much that is written on the subject by industry …

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